Who we are and how we create value for brands.
We are a STRATEGY, BRANDING and DESIGN team.
We create and refine brands to provide clarity of purpose and communication for business strategies. Using our interpretative sensitivity, which is backed by pragmatism and a humanized vision of each brand, we leverage our experience to develop projects through immersive processes.
Ours is a practical approach that provides a sustainable bridge between facts and beliefs. This approach creates an optimized relationship with reality that produces useful, practical, tangible and intangible advantages.
We see brands as representations of the skills provided by sets of people who, through a shared vision and purpose, have one or more ways of competing to offer and receive tangible and material value.
We believe the challenges faced by singular brands should be approached on a singular basis, with deep and well-defined emotional commitment.
Brandium’s methodology allows our core group of partners to take a hands-on approach to each project. This means we are fully committed to all our projects, which receive all our experience, knowledge and awareness.
BRAZIL
José Carlos
Strategic Planning,
Creative Direction
BRAZIL
Eduardo Pedro
Production Planning,
Implementation
PORTUGAL
Lícinio Anjos
Strategic Planning,
Creative Direction
BRAZIL
José Carlos
Strategic Planning,
Creative Direction
BRAZIL
Eduardo Pedro
Production Planning,
Implementation
PORTUGAL
Lícinio Anjos
Strategic Planning,
Creative Direction
Our team is lean and structured to spearhead brand consultancy processes (like strategy, naming, design or packaging) but has the adaptability to add bolt-on skills (like market research, press relations, illustration or photography) to address each project’s unique requirements and challenges.
Out story begins in Portugal, in 1992, with ANDO DESIGN MULTIDISCIPLINAR, and transitions to Brazil, in 2002, with KRIANDO BRANDING + DESIGN. Our journey began with a practical and humanized vision of brand creation and improvement. This vision grew over time alongside an investigative and interpretative methodology which, backed by years of experience and knowledge, has become progressively more fluid and pragmatic.
In 2009, we took a step back to look at what drives us to create and innovate; we defined what to do and what not to do, how and to whom. We set future goals, repositioned our company and changed our name to BRANDIUM as part of our overall transformation strategy.
Our business reflects this structure.
We help create business prosperity. We take on projects that allow us to develop and apply the best of our skills. We serve clients who see brand strategy and design as a fundamental opportunity to create and maximize value.
