Ivo Zarzur

Scope

Brand Strategy
Brand Redesign
Visual Identity
Graphic Design

Símbolo da marca Ivo Zarzur Urbanismo. Design assinado pela Brandium
Link para case de redesenho da marca Ivo Zazur Urbanismo

The project Ivo Zarzur Urbanism

Ivo Zarzur is a company that was founded in 1927 and its portfolio now includes over 8.000.000 m² of urbanized area, more than 15,000 units delivered and a Landbank comprising over 23.000.000 m² of designs, licenses and approvals in more than 35 cities. It is one of the most traditional, experienced and important companies in the industry.

In this case, we conducted a strategic interpretation and developed a redesigned brand representing the name change from IVO ZARZUR to ZARZUR URBANISMO. The Design was produced to reinforce and illustrate the fact urbanism is the company’s main area of expertise and core business.

Versão vertical e horizontal da Marca Ivo Zarzur Urbanismo | Design de marca e Identidade Visual assinado pela Brandium
Versão monocromática da Marca Ivo Zarzur Urbanismo sobre fundo vermelho | Design de marca e Identidade Visual assinado pela Brandium
Marca Ivo Zarzur Urbanismo sobre fundo preto | Design de marca e Identidade Visual assinado pela Brandium